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Social Media Will Change Your Business….Business Week 2008

Check out the Title and first sentence in Business Week 2-20-2008

Social Media Will Change Your Business

Look past the yakkers, hobbyists, and political mobs. Your customers and rivals are figuring blogs out. Our advice: Catch up: or catch you later

They first admit that they missed it…that is social marketing when they wrote an article in 2005. They hated bloggers….after all who could be more clearer thinking than CBS, ABC, Newsweek, Time or Businessweek. Now, now…..they’ve been blind sided by this social thing…..for them, the sky really is falling.

The author talks about his/her distaste for blogs but then says:

“they’re going to shake up just about every business—including yours. It doesn’t matter whether you’re shipping paper clips, pork bellies, or videos of Britney in a bikini, blogs are a phenomenon that you cannot ignore, postpone, or delegate. Given the changes barreling down upon us, blogs are not a business elective. They’re a prerequisite.”

In the tone of the article its obvious that they’re pissed about the whole blog phenomena ….but now social networks, social media …..what is it why is Ford using it and major newpapers.

Yes times…they are a changing. The interent IS and WILL continue to change the way we do business and we as internet marketers are on the cutting edge. Do you realize you probably know more than some $350.000 a year marketing agent.

The beauty behind this is that you can use your knowledge to leave the screen and hit the streets. Bottom line is to get someone’s webpage on page one, get them traffic and they make money.

These guys have figured that out and they’re pissed.

I wrote a little more in my blog and you can find a link to the entire article… check out the post on Web 2.O Exposed by Business Week.

Social Media Social Marketing and Web 2.0Sometimes I feel like I live in a bubble. I sit in front of a screen for hours trying to understand the new trends of the day. I try and pay attention to a small group of people that make things work. I’m unable to attend seminars or other meetings so my associations are almost completely virtual. When major media begans to understand the potential of what’s available I feel somewhat vindicated…..at least my confidence builds by affirming some of my choices have been corrects.

The real potential….the real gold rush will be for those that have our understanding and are able to take it offline. At least that’s the initial step, because ultimately their step offline brings them online :)

If you want to Understand Social Marketing and how to use it, check out The Web 2.0 Resource Bible, a manual with over 120 pages!

[tags]social media, bookmarking, 2.0 Resource Bible, Business Week[/tags]

Motivated Marketing System 2.0

I received an email from Phill Coxon regarding upgrading or the new version of Motivated Marketing System 2.0 which started with:

First I want to apologize that I haven’t been in touch with
any updates re: Motivated Marketing System 2.0 in a long
time.

First I want to sincerely “Thank You” for your efforts in resurrecting MMS and I anxiously wait for your finished product.

He discusses the progress of the upgrade or rebuild for Motivated Marketing System and I wish him much success. As for me, I was anxious to get the program up and working with the initial roll out and much to my chagrin the previous owner sucked at supporting and providing any fixes. I think his name was Eric and basically he just rolled out a product, doing a big product launch will all kinds of promises….the program never really worked and he ended up blaming his programmer.

I really don’t know how these scam artists get away with this. They promise the stars and you get nothing. I’m college educated and built a very large construction company, made a lot of money but unfortunately lost more :( I only mention this because if my company provided a service and I used a subcontractor but the guy screwed up…..I had to pay for another guy to get it right. Afterall it was my responsibility. Anyone with any morals and/or ethics would assume responsibility.

So in my eyes, if I put a roof on your house and it leaks…no matter who performed the task, its my responsibility….you paid me….so I must rectify the situation. How would you feel if I said,

Well, sorry for the leaks but my subcontractor did that and I just can’t get him to fix it…you’re on your own.

That’s in essence what this guy Eric did and by the grace of God….Phill Coxon has taken the project over. He’s kept in contact over the past year or so and it appears as though he has his hands full. What’s more I believe he has agreed to provide any upgrades for free and it looks like he has 100’s of hours to invest in the project.

For what it’s worth Phil….I really appreciate your efforts and I’m anxious to see what you end up with. If you need any graphics, let me know, I’ll provide them for free. And to answer your email, “do what you think is best, if a completely new rebuild is necessary and you’re willing to do it….well, I’d be willing to wait and extremely grateful.

Finally, please accept my well wishes for your father and your family. I’ll keep your father in my Prayers. Hope in God, “with God all things are possible”.

Wishing you only the best,

Scott