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Email Marketing Services For Small Business Question

John asks…

Advice and Help with my SEO?

Hi people,

I was wondering if people here could lend me a hand with the SEO on my companies website.

I run a web and graphic design company in Dorset, UK. Working mainly locally and trying to target local businesses with our services.

the URL is www.aztec-online.com

I do have a reasonable SEO knowledge, but I am no expert. I will go through the steps I have already taken to improve my SEO and if there is anything I am doing wrong, or missed out please could you let me know.

Currently we dont rank very well for many keywords except the company name ‘Aztec Online’ and 17th for ‘Web Design Wimborne’. The main keywords I would like to target are, ‘Web Design Dorset’, ‘Web Design Poole’, ‘Professional Web Design’, ‘Affordable Web Design’ and all these but for graphic design too.

This is what I have currently done on the website: –
Worked on site content, getting a keyword density of about 5 to 10%
Optimised the image tags, with alts, filenames etc
Optmised the Anchor tags, with titles and keywords within them as well as keywords in url
used keywords in title, header tags
made sure my keywords appear near the top and the bottom
made sure google can see all my links
bolded keywords
supplied an address to help it rank bettter locally

I am currently rebuilding a new website at www.aztec-online.com/AztecOnline2, which I am going to apply all the correct changes to in order to have a better chance of ranking well.

I have also started to try and build up links by doing the following:-
including a link on every clients website web create
a small amount of blog comments
article submission
related directories and local directorys
google local maps
email marketing
am about to start with a press release
finally a few web design assoications

I dont know what else I can do, and I don’t know how long it will take to start ranking. I have pretty much no budget for SEO, but I am also using AdWords.

Can I get some advice from some of the friendly experts on here?

scottparat answers:

Ya i can surely provide a lot of assistance in building more links for your website and improving your search engine rankings as i can provide 500 free directories. I am a expert in seo both on page and off page optimization and you can contact me at karanrana55@gmail.com. I am from India and m currently working as a SEO expert….

Donald asks…

Is this marketing letter (and English in it) OK?

Dear,

Can you afford to miss out on 75% of your potential custom? *

Congratulations on your new business.

•Have you managed to build a customer base yet?
•Do you have enough customers?

At our company name; we provide low cost websites to businesses in Derby & the surrounding area.

Having a website will save you money on marketing literature. For a very affordable fee (£230), we can get you in front of your target market, at a lower cost than the alternative marketing methods available (we offer a non-quibble money back guarantee to back this up). We are very affordable compared to our local competition (please google them too).

• Unique web design from £230 (includes everything to get you up and running).
• A Free Consultation at a time that suits you – we’ll come to you!
• A small, friendly, local team
• No quibble money back guarantee

One of our latest customers said “I was very impressed by the quality of service and customer care, all carried out professionally and promptly keeping me informed at every step of the way. They listened to my personal requirements and met these.” –company name

To take advantage of our free, no obligation consultation, just call us on 0845 000 0000 (local call rates) or email us at info@ourcompany.co.uk .

Kind Regards,

Matthew Pollard
www.ourcompany.co.uk

P.S. The £230 website offer is only valid until June the 6th 2011.

* BIA/Kelsey 201

scottparat answers:

Ok my comments

Swap around the first 2 sentences, and start with “congratulations on your new business”.

Having a website will save you money on marketing literature. For a very affordable fee (£230), we can get you in front of your target market, at a lower cost than the alternative marketing methods available (we offer a non-quibble money back guarantee to back this up). We are very affordable compared to our local competition (please google them too).

The above paragraph needs to be deleted. You are trying to sell web design, not give chapter and verse on god knows what., and you repeat all of the Information anyway, in your bullet points.

On this bullet point “A small, friendly, local team” add “But big on ideas”

The rest is ok.

.

We are a small friendly local team, but big on ideas.

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