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What is List Building and Niche List Building?

List Building is the process of creating a database of likeminded individuals online who are interested in same niche that your web site revolves around.

Basically the idea with list building is that instead of simply having one opportunity to sell someone, the time when they come to your web site first, you have many opportunities to sell to someone, or show them the value of your products.

By adding them to your list, or email database, it gives you the opportunity to send them repeat information or invitations to go to your web site. For more details Of course, the more times an individual is exposed to the information on your web site, the more likely it is that they will eventually buy something from you.

So the basic idea of building a list is that you have the opportunity to build a list of email addresses to which you can mail your latest promotions and interesting content.

What is the Objective of List Building?

The objective of list building is basically to create online relationships, and engender trust among the members of your list, so that when they are ready to make a purchase, they choose to purchase from you rather than from someone else’s website.

Who is the Target for List Building?

I think that to identify a target for list building, you have to first identify your market. To whom do you sell? Doctors, students, pet lovers? Whoever you sell to is basically your target market in list building – we generally refer to that target market as a niche market, or niche.

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Sean Mize is a full time internet marketer who has written over 9034 articles in print and 14 published ebooks.
Niche List Building
Niche list building is one of the critical things that you have to do online. You see, when you are building a list, it needs to meet the needs of the people of the list, and the more tightly niched is your list, the better it will meet the needs of the members of your list.

Let us assume that you are selling deep sea fishing equipment and supplies. You want to build your list fast, so you launch a massive advertising campaign to a very general audience offering free information about deep sea fishing. For more details You will attract a lot of people who will enjoy reading your well-written free information, but don’t have the time or money to spend on an actual vacation to the deep sea. In this case, you would be much better off creating a very small list of people who are already spending money on deep sea equipment. So you have to tightly niche target your list members, so you can offer them the correct information.

So what do you need to do to avoid that scenario? You do not want to offer the wrong product to the right crowd, and vice versa.

You need to decide what you are going to sell (or promote). Then market to that niche. For example, if you decide to sell deep sea fishing equipment, create an informational product on how to get more life out of existing equipment. Now, you will attract subscribers who already have equipment and are using it. Do you see the difference between that and giving away a good looking piece on deep sea fishing? You have the ability to tightly niche market your leads, and you will make more money if you do just that.
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