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Using Digg and Social Marketing

Jack Humphrey is King of Web 2.0 and if you are a member of the Authority Site Center then you know it, but I like to look around and see what others are saying and how they understand some of the web 2.0 sites. I was using Video Utility Poster looking for something of interest and found the below video.

If you’re new to Digg this could be a good viewing for you. If you’re an old pro, I wonder what your thoughts are :)

Using Digg to Market Your Website

As more and more people embrace Web 2.0 technology to develop and market their products and services, Digg has emerged as a popular option for news and content distribution.

However, this method has already been embraced by a number of web marketers so more creativity is required to overcome spam objections. Nonetheless, if you can come up with good content that people like enough to ‘Digg’ you could find your story making the Digg homepage and bringing potentially thousands of visitors to your website.

While there are many tips and tricks that can be exercised for getting content on Digg, the most important, and obvious, point is to produce good, quality content. Articles that offer advice and how-to information have a better chance of getting voted on. But, this is where your creativity must shine. Most people are already familiar with marketers vying for attention. So, you have to be unique, making yourself distinctly “dissimilar”.

As with any content piece online, your headline is the most fundamental attention grabber you have to work with. Through testing, I’ve discovered that asking a question in your headline, if intriguing enough, can give you good exposure. The important factor to remember is that you have to deliver on your question. Readers assume that you will answer the question in your article and quick.

[tags]video utility poster, jack humphrey, authority site center, web 2.0, digg[/tags]

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