Internet Marketing Requires Knowledge Of The Internet…. Resulting In Desktop-Wealth!

Internet Marketing Resources for Offline and Online Marketing

Link Building Campaign

website link building for website trafficStarting a website can be a fairly daunting task at first. There are a lot of things you have to worry about and set up before your website is up and running. But what happens after you have already gone through and done all that? Setting up the website is only one piece of the puzzle, there are still other steps you need to take to make it successful.

One of those steps is starting a Link building campaign. As the name implies you will set out to build up a large list of back links to help your website grow. This is one of the most important steps after actually building your website.

Now you might be wondering what exactly link building is, and what back links are. Well link building is a term used to widely describe the process of collecting back links for your website so that it can get more traffic.

Link Building Campaign

Back links are what allows your website to grow. These are links from other websites that link to your website. Google’s search bot uses a process called Search Engine Optimization (SEO) to determine what page your website should be on. Back links allow you to get your website on a higher page.

Success is directly related to where your website ends up. When you search Google you do not go all the way to page twenty, neither does anyone else. The best place for your website to be is on page one because that means virtually everyone searching for it will see it.

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SEO used back links for this process, which is why they are the most important factor for your page rank and why a Link building campaign is a vital component of getting a successful website.

There are some things you should be aware of when trying to build up your back links. A lot of rookies will make mistakes and wont get the most out of their links which will only discourage them. There are three main things you can be aware of to optimize your links.

The first is to ensure you get a lot of them. Quantity is important since the more links you have the more traffic you get and the higher your website climbs up the page ranks.

Another thing to be aware of is to make sure your links are relevant. Over the years Google’s search algorithms have gotten quite advanced and if you use links that have nothing to do with your website, they wont increase your page rank. So to make sure you aren’t getting links that do nothing for your website while working on your link building campaign, make sure to only get links from websites that are on a similar topic as yours.

Lastly, you want to try and get links from websites that have a high page rank. If you get a link from that website on page one, this will greatly improve your own standing. The reason for this is that the SEO will pick up on that websites URL in the link and give your website a portion of it’s popularity. So always try to get links from the highest ranked websites you can.

With these tips you can make up a successful Link building campaign for yourself and grow your website.

Tips for Search Engine Optimization

tips for search engine optimizationTips for Search Engine Optimization are widely sought after as this is a crucial aspect to generating traffic and income from your website. SEO experts will focus on different tips that have helped themselves or their clients to be profitable. Here are some that they all agree on.

1. Don’t put any time or effort into a website without first taking a look at your search engine optimization strategy. Your efforts will be wasted if you do so.

2. On the other hand, you can do all of the SEO that you want but if it is not based in good content, then this is also a waste of time. Make sure that the content you are offering on your website is original, valuable and problem-solving. This will bring in the best kind of links — the organic ones. People will link to you naturally because you have something of value that they want to provide to your readers. Updating your content will increase your rankings. Try to add fresh, useful content to your pages on a regular basis. The search engines favor this. The “look and feel” of your website is also important, but not as important as the content. However, photos, graphs, pictures, or images and an easy-to-navigate site will help you in terms of sEO.

3. Make sure that you include an original title tag on every page of your site, and make sure that it includes your keyword. Many people make the mistake of putting the name of their company in these titles but in general your company name will not get too many searches while your keywords will.

4. Don’t forget internal linking. When you use anchor text within your site, make sure that the linked text is a keyword or keyword phrase, and not something like “click here”.

5. This is one of the more overlooked tips for search engine optimization. Most people think of link-building in terms of quantity. But the reality is that the quality of the incoming links are much important than the quantity. One simple link from a high-quality site can offer you much greater results than lots of poor quality links, which can actually hurt your ranking.

6. Broaden your way of communicating to include video, powerpoints, podcasts, news, press releases, social content and so forth. The more different ways you can communicate what you have to offer, the better you will look in the eyes of the search engine. If you were to choose just one other form of communication, let it be video. Video is extremely hot and growing in popularity every day.

7. Make it easy for your visitors to increase your site’s ranking. Add what can be termed “viral components” to your web site or blog such as bookmarking, reviews, ratings, visitor comments, and sharing tools.

8. And the last of these tips for search engine optimization, do not underestimate or discount the power of social marketing. This is a great contributor to SEO.

Link Building Tools

Link Building Tools for Your Business

A chain with an oustanding golden link - rendered in 3dGetting inbound links to your site is one of the most important aspects of effective SEO (search engine optimization) practice. Link building tools can make your life a lot easier when you’re trying to structure your site to make it favorable in the eyes of the search engines. Each tool offers different value but here are a few that can help you out.

Analysis tools can tell you how many links point to a specific page or domain and/or which anchor text is being used significantly or even too much. These types of tools can give you a quick, superficial look at the status of websites but you’ll need some others to perform a more in-depth analysis.

SearchStatus is a group of features offered in a single Firefox plugin. It can provide you with useful information, such as Google Toolbar PageRank, page- and domain links through the Yahoo SiteExplorer, WhoIs information, Google’s cache of the page you’re visiting, an on-page link report and Archive.org. Another very useful trick that SearchStatus offors is the option to highlight all nofollow links which can definitely come in handy when you’re building links.

Another of the useful link building tools is LinkDiagnosis. This exists as a web based tool and a Firefox plugin. This one is similar to the Yahoo SiteExplorer except it attempts to filter out all low quality links, offers you a list of common anchor texts, and tries to show you a list with the most visited and popular pages of the domain you’re investigating. One great feature of LinkDiagnosis is that you can download the data it provides you as a csv file. . .extremely useful. Keep in mind when using this tool that an analysis of a larger site will take more time. A small site may only take a few seconds but a more content/page filled site could take up to 30 minutes.

A couple of tools come to mind when thinking of linking tools. You should check out the Ultimate Article Wizard for creating Unique article content to be submitted to each article directly….all on autopilot. Another link building tool is accomplished through video submission back links and is called Traffic Geyser which submits 100’s of videos to video directory sites, submites podcasts, submits pdfs all in an effort to build backlinks automatically…… one the few programs that is constantly being upgraded. Beware though, Traffic Geyser is a professional tool and isn’t something you purchase and allow to sit around on your hard drive to collect dust! Bookmark Demon is a tool almost everyone has heard of and it allows you to quickly get backlinks from across the web. Finally a system called Backlinks Blackbelt can teach anyone….old or new to build a system of backlinks and get on the first page of Google using this unique system of backlinking. Remember, getting backlinks should be thought of as a continuing process where you use multiple points of attack in order to accomplish a task ……that is to get your webpages on Googles front Page!!!

backlinks with bookmarking demonIf you need even more detailed data, you might want to look for tools that demonstrate link building efforts, structures and/or a history of the site. This kind of information can be helpful when you are trying to optimize your own website or that of a competitor.

Click on the banner and grab a free pdf which describes the backlinking process and some unique methods of getting backlinks. Its a free backlinking pdf and you do not have to register…. just click on the image and you’ll see the pdf in your browser!

SEOmoz’s Linkscape and MajesticSEO attempt to create the most complete index possible of the web for SEO purposes. Linkscape is considered more user-friendly while Majestic gets you a wider range of data which can also be downloaded.

Xenu’s Link Sleuth is another excellent tool for on-site analysis. It acts as a search engine crawler and checks websites for broken links and displays a continuously updated list of URLs, which you can  sort by different criteria. Link Sleuth is a good way to get a look at your own website and to evaluate your internal link structure as well. And you can run reports on websites that you’re considering getting links from to see what holes they may have in their site that you could possibly fill.

There are many link building tools to choose from. Hopefully these can get you started with your link building strategy on the right foot.

How To Use Internal Link Building

Link BuildingMany people know about how getting links to your website from other websites gives you a boost in terms of SEO (search engine optimization). But did you realize that you can actually get similar results with internal link building? The way that your blog or website is set up can have a significant impact on your search engine rankings, especially if you have a site with many different pages. There is a right and wrong way to go about internal linking.

The image of a chain is a great pictorial reference to the interent or world wide web and your web pages. It’s the links that are on websites and webpages that tie the internet pages together. If you don’t use links correctly, you will not be recognized for the content on your website. It would be as if there were an individual chain link sitting alongside a completed chain. The individual link would have absolutely no purpose.

External and Internal Links are a concept that will be totally foreign to the newbie marketer and website builder. However, as in all things….keep at it, read some resources and do some research and soon you’ll began to understand the importance of external and internal links. This article mainly speaks of internet links and is an easy place to began to learn about linking!

Keep in mind that there are three factors of internal linking that you need to address: site navigation, in-context linking and anchor text.

Site navigation is how your visitor will move through your site. This is the first step in getting your internal link building set up correctly. Basically, you will want to be linking to your best pages from the navigation menu. It doesn’t matter if those pages are main categories or just regular pages. In most cases, you’ll have two navigation menus. One will be for the whole site and the one purpose of this is to show your visitors the main sections of your website. The other navigation menu will be for informational pages such as those that have your contact information, a description of your site, etc.

One thing to keep in mind is the proper use  of keywords when contimplating an internal linking strategy. Using long tail keywords with low traffic almost guarantees traffic to your desired pages. Finding these keywords is a little tricky but you can find them using one of 2 keyword tools:

I use both these tools and it’s amazing to see what happens when you spend 10 minutes looking for some keywords to use in a daily blog post. It can happen immediately or sometimes 6 months down the road, but suddenly you’ll find a significant increase of traffic to those pages and keywords!

In-context linking is just what the name says. Links that are within the context of your website or blog’s text and not in a list or navigation bar. Search engines prefer in-context links to link lists so it’s important to make sure that your related posts or web pages are linked to each other through your in-context links. How often you do this depends on how expansive your site is. If you have a relatively small blog or website, you don’t want to be using a lot of inter-linking. Choose the most important keywoLink Buildingrd phrases and link them to your most important pages. If you do have a larger site, feel free to use this method a little more liberally. Interlinking on a large site has a much greater effect than it does on smaller sites.

Anchor text is also very important for search engine optimization. Many people make the mistake of turning “useless” words into links. For example, you can include the phrase “Click here” and link it to the page you want your readers to be taken to. Or you can use the phrase “Get marketing help here” and link just the words “marketing help” to the page. Marketing help is a much stronger anchor text word to use. Not many people are searching for the term “click here” on the internet. You need to tell the search engines what words are relevant.

If you can keep these three internal link building elements in mind, you can either get started on the right foot with a new blog or website or you can re-structure what you already have online fairly quickly and easily.

Discover How To Make Money with Blogs!

Struggling to make money with blogs?

Then it’s time you discovered BlogHatter!

This powerful, yet extremely easy-to-use software program allows you… with just a few clicks of your mouse… to create high quality semi-autoblogs using the most used blog platforms:

Blogger.com (which is free)

– And WordPress.org and WordPress.com

But what makes BlogHatter really stand out is its incredibly rich set of tools, which allow you to, among other things:

– Import Private Label Rights articles – Search and import images from Google, Tinypic and Flickr
– Search and import video from YouTube
– Create great blogs in  languages other than English using the embedded translation utility
– Quickly “rewrite” copy using the synonyms and replacement tool – And much more!

Traditionally autoposting or autoblogging has been confined to those with self-hosted wordpress blogs and expensive plugins. Not to mention there is the complexity of the wordpress plugins and trying to figure out how to use them, most are not intuitive and takes someone with some experience if you want to start autoblogging.

This is where Bloghatter really shines! Bloghatter is a very basic desktop application that allows even the newbie to start autoblogging. You might ask, “Why is this important?” simply because as a newbie your online exposure is limited until you can develop some outside links to your websites. Now….you can easily do this by setting up your own network of blogs with Bloghatter. Initially you don’t have to worry about how you link the blogs…..just create a blog with useful content and link back to another blog or web2.0 property that has similar content….every now and then, link back to your money site using anchor text that is composed of your desired keyword.

You can start out easily and slowy or your can crank out 100’s of blogs with BlogHatter!

With BlogHatter, you’ll finally have right at your fingertips all the tools you need to make a financial killing blogging online!

To learn more about this incredible new software program, just go over and check out BlogHatter today!

The Benefit of Using Dreamweaver CS3 Templates

In the early days of the Internet, users were hot to design their own websites. While there are many methods of writing websites, the most ubiquitous was simply opening the notepad application and writing the website in pure HTML. While there were many programs that came along that made this HTML coding unnecessary, a lot of them were simply unusable or inefficient or otherwise had problems.

Many times, what appeared to be normal and working fine in the user’s browser would begin acting up once it was published to the Internet. This detachment of HTML coding and actual content, in what is referred to as a WYSIWYG editor, led to problems later on, as users thinking that they had effectively built a perfect website found that once published to the web, the elements of their website would move around independently and break anchor text. This breakage of anchors and refusal to follow the rules of HTML was a necessary byproduct of the WYSIWYG HTML editors.

This lack of reliability among Web authoring software led to many problems, as users were either forced to use the


Dreamweaver CS4

HTML, a boring and trying experience at best, or they could continue to use the WYSIWYG editor, which was basically a luck of the draw situation, where users were hoping to get the best results and consistent use from a somewhat inferior product. The WYSIWYG editors never seemed to do their job exactly right, as there was always some element that would be in the wrong spot or willing simply pop out after extended use or extended viewings, without warning.

But eventually, a new product hit the market called Dreamweaver. Dreamweaver was able to do a great deal of things, and embraced the HTML right on the desktop, rather than hiding it all behind a WYSIWYG editor. For the first time, users could see the HTML right up close and see what effect it was having as they moved elements around in the WYSIWYG editor. It was a revolution in HTML editing software and users flocked to the software offering that would allow them to do so much with so little.

Using Dreamweaver CS3 templates, users can save a tremendous amount of time by simply whipping out their favorite template, choosing some colors and publishing. The elegant Dreamweaver CS3 templates include a version of a template for every possible combination of themes that any user could ask for. A wealth of these templates makes it a very simple task to publish a beautiful and stunning Web page in just a matter of minutes, with some help from the Dreamweaver templates and judicious editing.

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