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Amazing Statistics for Mobile Web Activities

Startling Statistics
For Mobile Web

mobile web devices for website and online marketingManufacturer’s of mobile devices understand the trend for information to be displayed on their phones, droids, ipads, kindles and just about any hand held computer device. The problem stems from some sort of universal format for displaying website information. We are getting close to a standard for mobile web activities but still a way off, as so, website developers are simply not going to want to make 10 different versions of the same website. But……As the big guns of mobile devices duke it out for supremacy we’re left in no doubt that mobile devices are the way forward when it comes to accessing the web as these statistics show.

Mobile Web Statistics
Point Toward Explosion

These startling mobile web statistics have businesses scrambling to get their mobile web presence out there and with the popularity with QR (Quick Response) codes on the rise they have ample opportunity to promote their mobile presence in various ways. Even so, just as the autombile record player gave way to the 8 track tape which gave way to the cassette tape and then to various formats of CD, DVD mediums and finally to streaming mp3 bits….. I can guarantee the proprietary formats that will be developed in the future will dissolve all into one and when that happens the mobile web market will undoubtedly rival anything near to it.

Consider this fact, ….. 77 percent of the world’s population subscribe to mobile, that’s 5.3 billion people.

Now objectively we don’t know exactly how much time people are spending on their mobile phone – surfing the mobile web, but the statistic below gives us an indication of what is predicted in the future.

• In 2009 half a billion people accessed mobile Internet worldwide. Statistical data given by analysis companies such as Gartner indicate that usage is expected to double within five years as mobile overtakes the PC as the most popular way to get on the Web. Could this be true? If yes, then every business in the world needs to have a version of a website optimized for a handheld device suitable for the mobile web or they will lose business…. simple as that !!!

It’s very telling that Gartner believes that mobile web will overtake PC usage and we only have to look around to see that in effect. You could walk down any busy street and see at least one person glued to their Smartphone. They could be sending or viewing an SMS or email – or they could be mobile surfing to find the address of a store?

Mobile Web Activities Will
Explode Online Ad Revenues

Quite possibly they could be making a purchase of something. Gartner also revealed some staggering predictions for ad revenue and this would indicate that businesses placing ads on mobile websites feel there is huge value in this sector. You have to know this will be huge, where the eyes go…… cash follows. All those greedy bastards that serve up advertising will be vying for space on your handheld device.

Gartner predicts mobile ad revenue will be US$3.3 billion in 2011. This will explode to $20.6 billion in 2015. It will double each year and will continue to grow thereafter.
Sources: Gartner.com | MobiThinking.com

What are your thoughts on this? Do you use your mobile phone to surf the web? Would you purchase from a link placed on a mobile website?
These startling statistics for mobile web surfing show that mobile web use is on the up and up and predictions show it’s not slowing down.

The Explosion of Mobile Web Buying Might Demolish Brick and Mortar Stores

As long as purchase guarantee’s and protections are upheld, this will be the glue for anyone buying from a pc, phone or walk-in. If I’m on my mobile and I can order a pizza without talking to anyone and have the pizza show up when I want to eat it….. well dude, I’m buying :) While mobile web access and growth will develop a new paradigm of consumer purchases, I hope this paradigm doesn’t turn our local mom and pop stores to neglected piles of rubbish!

How to Develop Mobile Web Applications

Your mobile site that you or your programmer has developed can be hosted on your site, and can be accessed in a few ways.

1. You can register your own.mobi domain. If available, your existing domain can be registered as a.mobi domain, again if available. It is a good idea to register as many domains of your main domain so that you maintain control of your brand. This is a separate domain and can be promoted like any other domain.

2. You can host your mobile site as a sub domain. For example “XYZ.com” may want to set up a sub domain for their mobile site and host it as “mobile.XYZ.com”. Sub domains act very similar to top level domains and can be picked up by search engines. You may want to check with a SEO specialist about strategies for promoting sub domains before you have too many sub domains. The rule of thumb is that for safe promotion each sub domain should be a separate topic or subject, related to, but not the same as your main site.

3. Use a folder off your main directory. Besides the.mobi domain this may be the easiest and possibly safest means of hosting your mobile site. You can have a folder from your main directory like /mobi or whatever you wish and store the main page as index.html.

In summary having a mobile web page is just as important, or maybe more important, as having a web site. Since over five billion people world wide use cell phones, not all with Wi-Fi capabilities of course, it is the biggest market since the Internet. As phones and access become cheaper, more and more people will have access to your web page on their phones.

As I already mentioned, development of mobile web activities is happening at breakneck speeds, soon to be standardized but until then make sure you get yourself connected with a good mobile app guy so you have a mobile web presence. This could be sometime as simple as an image gallery, contact form, autoresonder, phone number, and maybe a small ad that solicts for your business. Do these simple things now and you’ll be on top of the Mobile Web mountain!