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Google Social Networking An Alternative

Google is huge and seems to be the biggest at everything on the internet. Although there was one part of the internet that Google wasn’t involved in and that was social networking, however they are now trying their hand at social networking as well. As Google has become the biggest in its field in many areas on the internet including search engines, email and paid advertising, they will also aim at being the biggest in social networking.

Social networking websites such as Facebook, YouTube and Twitter are incredibly popular worldwide and in fact they have become quite a phenomenon. These social websites offer a fantastic opportunity for people to connect with other people all over the world. People can connect with their friends, their family, the work colleagues and businesses can use these sites to reach out to new customers. There are literally millions of people worldwide that use social networking websites and now many businesses are also using them as part of their marketing plan. A business can increase its customer base drastically by using social networking websites.


So where does Google fit into the social networking scene? Google has now joined the game with its very own social networking website called ‘Orkut’. A very strange sounding word I know but one that will soon be common to us all as this networking site becomes more and more popular on the internet.

Orkut has become very popular in Asia and also in Latin America and is now also gaining in popularity in the United States. As with any project that Google embarks on, they are working hard at making their social networking site one of the biggest on the internet. Google is aiming for Orkut to dominate the social networking market so that they can have the same success, if not more, as Facebook and other social network sites have had. Orkut has grown incredibly in popularity in China and Japan and has had more than 11 million visitors in just one month alone.

Facebook is certainly one of the biggest, if not the biggest, social networking site in the world and only time will tell if Google’s Orkut will have the same success and become as big as Facebook. One thing for sure is that Google never do anything by half measures and they will give this project the attention it needs for them to succeed. Google has proven time and time again that they can be very competitive in the strongest of markets.

While other social networking sites like Facebook are capitalizing on this popular market, Google are certainly working hard to get in on the action. If Google can offer its members something enticing then there is no reason why they won’t be successful in the social networking market. If you already have a Google account then you are already half way through the registration process with Orkut so why not go ahead and sign up to Orkut and start using this new social networking website to your advantage.

Using Digg and Social Marketing

Jack Humphrey is King of Web 2.0 and if you are a member of the Authority Site Center then you know it, but I like to look around and see what others are saying and how they understand some of the web 2.0 sites. I was using Video Utility Poster looking for something of interest and found the below video.

If you’re new to Digg this could be a good viewing for you. If you’re an old pro, I wonder what your thoughts are :)

Using Digg to Market Your Website

As more and more people embrace Web 2.0 technology to develop and market their products and services, Digg has emerged as a popular option for news and content distribution.

However, this method has already been embraced by a number of web marketers so more creativity is required to overcome spam objections. Nonetheless, if you can come up with good content that people like enough to ‘Digg’ you could find your story making the Digg homepage and bringing potentially thousands of visitors to your website.

While there are many tips and tricks that can be exercised for getting content on Digg, the most important, and obvious, point is to produce good, quality content. Articles that offer advice and how-to information have a better chance of getting voted on. But, this is where your creativity must shine. Most people are already familiar with marketers vying for attention. So, you have to be unique, making yourself distinctly “dissimilar”.

As with any content piece online, your headline is the most fundamental attention grabber you have to work with. Through testing, I’ve discovered that asking a question in your headline, if intriguing enough, can give you good exposure. The important factor to remember is that you have to deliver on your question. Readers assume that you will answer the question in your article and quick.

[tags]video utility poster, jack humphrey, authority site center, web 2.0, digg[/tags]